YP is an online, searchable directory of business listings. It successfully transitioned from the large book of yesteryear to online, with 60 million visitors to the website per month, and over 90% of those visitors making contact. Frequently searched categories are home and garden, automotive, professional services, health, and lifestyle. Reviews and ratings accompany business listings and profile pages. YP offers a full suite of marketing solutions for brands, so companies can simply pay to appear at the top of search results, or attain YP “preferred status” (and preferential ranking on the site) as a perk of paying for broader marketing services.
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You can check to see if your business is already listed in the Yellow Pages by searching for your business in the search box on the homepage. If your business is listed, select it to go to the business profile. Click on the orange Claim This Business button to register as the owner of the business and manage the profile details.
If your business is not already listed, click the yellow Get Your Free Listing! button on the Yellow Pages homepage to make a new listing. This will walk you through the process of establishing your business listing in the Yellow Pages for free.
Write a Review in the Yellow Pages
Click Write a Review in the upper-right hand corner of the homepage. This will lead to a search box where reviewers can type your business name. When they click on your business, they can write their review. At the bottom of the review box, they click the Join the YP! Button to sign into their account (if they are not already signed in) or make a new one. Reviewers also have the option to sign in with Facebook or Google+
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